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What is workflow automation?

Mike Says workflow automation graphic: the Make page on a desktop monitor, with notes on an enquiry form, details saved to a sheet, and starting with a boring task

Workflow automation means software carrying out repeatable steps for you when a trigger occurs.

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A simple example

Someone completes an enquiry form. Instead of copying their details into a spreadsheet and manually telling someone about it, an automation can do both steps automatically.

If you don't have the website or contact form yet, our guide to building a small business website covers the contact page and Create, a UK website builder, before you automate the enquiries.

Think in three parts

1. TriggerWhat starts the workflow?
2. InformationWhat data needs to move or change?
3. ActionWhat should happen next?

Your first automation should be boring

That's a good thing. Start with a small task you repeat often, not a huge business process. Once the simple version works reliably, add more steps.

A tool you can use to practise

Make has a visual workflow builder and a free plan. The link below is an ad/affiliate link.

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